2023
DOI: 10.1016/j.jhtm.2023.10.004
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Modeling and analysis of customer journey enablers: A case study of religious pilgrimage

Ling-Zhong Lin
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Cited by 2 publications
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“…Moreover, researchers have investigated the ways in which social media facilitates communication (Hussain et al 2019) and connectivity among pilgrims, both during their journeys and upon their return (Lin 2023). Studies have documented how platforms such as Facebook groups, WhatsApp chats, and Instagram hashtags enable pilgrims to share their experiences, exchange tips and recommendations, and form virtual communities with fellow travelers, fostering a sense of camaraderie and mutual support among participants (Caidi 2023).…”
Section: Impact Of Social Media Usage On Pilgrimage Journeysmentioning
confidence: 99%
“…Moreover, researchers have investigated the ways in which social media facilitates communication (Hussain et al 2019) and connectivity among pilgrims, both during their journeys and upon their return (Lin 2023). Studies have documented how platforms such as Facebook groups, WhatsApp chats, and Instagram hashtags enable pilgrims to share their experiences, exchange tips and recommendations, and form virtual communities with fellow travelers, fostering a sense of camaraderie and mutual support among participants (Caidi 2023).…”
Section: Impact Of Social Media Usage On Pilgrimage Journeysmentioning
confidence: 99%