Modelagem e simulação de agentes com aspectos cognitivos para avaliação de comportamento social.

Abstract

This work was developed considering concepts of four research areas: computer science, cognitive science, information science and social communication. The main contribution here is to define minimally cognitive agents who actively participate in dynamic of information flow interfering on the messages received and are being affected by them. The model consider characteristics related to the environment and the society, defined by using ontologies, and the "mind", architecture and functioning of the agents. Each character has three decision modules. They can access means of mass communication, assimilate information received and talk to their friends. To the assimilation module were presented four forms that agents can evaluate received information, a function, and three finite state machines (FSM). They were elaborated increasing the complexity. After, it was developed an adaptive function, in which using a rule the user define how to exchange between the finite state machines that agents have. This function provided satisfactory results even in cases where some of the FSMs presented problems. Aiming to reproduce a situation inspired in real life a combined version was defined by the author, in where were considered three groups that can access means of mass communication and / or talk to their friends. Based on the model, a simulator was developed in which there are not only an overview of the society dynamics, but also what agents learn and what they can talk about. The case studies were performed aiming to compare the different assimilation forms (developed by the author), to evaluate the influence of some parameters variation and to reproduce the dynamics of information flow, comparing the influence of a social network communication and the mass communication activity