Mobile Payment Adoption Among Youth: Generation Z and Developing Country Perspective

Purohit, Sonal; Kaur, Jaspreet; Chaturvedi, Swasti

doi:10.31620/jccc.06.22/14

Cited by 8 publications

(10 citation statements)

References 54 publications

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“…Recent post-COVID-19 research aligns with these results, highlighting the significance of technology's ease of use and adaptability in shaping business conduct and decision-making processes [33], [55]. Research conducted by sources [32], [56], and [57] reveals a strong correlation between business expectations and the inclination towards technology use, particularly in a fast-changing digital environment. The observation aligns with the fact that many MSME participants belong to the younger demographics.…”

Section: Discussionmentioning

confidence: 66%

Financial Technology in Recovery: Behavioral Usage of Payment Systems by Indonesian MSMEs in the Post-Pandemic Era

Firstian Aldhi,

Suhariadi,

Supriharyanti

et al. 2024

IJCDS

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The COVID-19 pandemic's outbreak hastened the digital transformation within Indonesian MSMEs. The crisis necessitated an immediate transition to online platforms to sustain business activities, driving many MSMEs to surmount previous reluctance and embrace digital technologies. This research focused on the determinant of intention and use behaviour of fintech payment system among Indonesia MSME's. This study highlights the importance and urgency of understanding the evolving dynamics of digital adoption among Indonesian MSMEs in the post-COVID era, using the UTAUT to shed light on these specific factors. The approach used in this research is quantitative. The sampling technique used was purposive sampling which has selection criteria MSMEs that have engaged with fintech payment systems for at least one year. The sample size calculation utilized the Slovin formula, incorporating a margin of error of 5% got 399 respondents of MSMEs from Surabaya, Indonesia. Data analysis techniques used are the SEM-PLS using SmartPLS-4. The result finding indicate that Performance Expectancy, Effort Expectancy, and Social Influences significantly influence Behavioural Intention. However, Facilitating Conditions do not have a notable impact on either Behavioural Intention or. In addition, Behavioral Intention significantly influence Use Behaviour of fintech payment system in MSMEs. This research enhances theoretical understanding by utilizing the UTAUT model in a novel context, this study not only extends the model's relevance but also definitively ascertains the influence of factors such as performance expectancy, effort expectancy, social influence, and facilitating conditions on the acceptance of FinTech payment solutions. Practically, this study offers government to make MSMEs valuable guidance on formulating digital strategies and surmounting obstacles in FinTech integration. Further exploration into these facets is required in future studies and that policy formulation should better align with the unique necessities of MSMEs during their digital transformation processes.

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Section: Discussionmentioning

confidence: 66%

Financial Technology in Recovery: Behavioral Usage of Payment Systems by Indonesian MSMEs in the Post-Pandemic Era

Firstian Aldhi,

Suhariadi,

Supriharyanti

et al. 2024

IJCDS

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“…Additionally, across all adoption situations, trust in the security and privacy of the payment system emerges as a critical predictor (Sleiman et al, 2021). Younger and better educated consumers frequently show increased adoption, which is influenced by demographic characteristics as well (Purohit et al, 2022;Wei et al, 2021).…”

Section: Literature Review and Hypotheses Developmentmentioning

confidence: 99%

“…Nevertheless, there is a scarcity of scholarly investigations that specifically examine the determinants impacting the acceptance and utilization of mobile payment systems, especially within the settings of developing economies (Raj et al, 2023). In addition, there is limited academic research on the acceptability of mobile wallets among young cohorts such as Generation Z (born 1997-2012), despite their inclination towards early adoption of new technologies (Purohit et al, 2022).…”

Section: Introductionmentioning

confidence: 99%

Examining the adoption of Apple Pay among generation Z in Vietnam

Minh Sang

2024

Banks and Bank Systems

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This study examines the level of knowledge, use, and determinants determining the adoption of Apple Pay among Generation Z customers in Vietnam. An online survey with 339 participants aged 18-26 was done using quantitative methods. The participants were recruited using social media platforms. The study model included elements from technological acceptance theories, such as effort expectation, perceived risk, perceived value, and convenience. The measurements were ensured to be reliable and genuine. The hypotheses were tested by analyzing the data using partial least squares structural equation modeling. The study’s results suggest that the data collected through PLS-SEM analysis provide evidence in support of the hypotheses proposing that factors such as Mobile User Skillfulness, Personal Innovation, Perceived Usefulness, Effort Expectation, Convenience, and Perceived Value have a positive influence on individuals’ Intentions to Use Apple Pay in Vietnam. Furthermore, the study revealed that the variables of Perceived Risk and Social Image did not have a statistically significant influence. The findings suggest that the pragmatic orientation of Generation Z towards the functionality and ease of use of Apple Pay has a significant impact on their adoption of this payment system in Vietnam. The study offers banks in Vietnam significant insights regarding the promotion of mobile wallet adoption among the younger demographic. Adoption may be increased by presenting Apple Pay as a practical and convenient application. AcknowledgmentThe author would like to thank everyone who filled out the survey. Without the help of everyone involved and the Ho Chi Minh University of Banking (Vietnam), this study would not have been possible.&nbsp;

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“…It has been proven to have a variety of effects on the individuals' intentions to use new technology services. Researches by Rahim, Bakri, Fianto, Zainal, & Shami (2022), Abrahão et al (2016), Abu-Taieh et al (2022), Alkhwaldi, Alharasis, Shehadeh, Abu-AlSondos, Oudat, & Atta (2022), Almaiah, Al-Rahmi, Alturise, Alrawad, Alkhalaf, Lutfi, & Awad (2022), Chan, Troshani, Hill, & Hoffmann (2022), Farah, Hasni, & Abbas (2018), Purohit, Kaur, & Chaturvedi (2022), and Tan & Lau (2016) found that the behavioral intentions of the users of the latest technology were significantly influenced by the performance expectancy. However, Boonsiritomachai & Pitchayadejanant (2019) and Sebastián, Antonovica, & Guede (2023) demonstrated the opposite, where the users' behavioral intention to adopt new financial technology was not significantly influenced by the performance expectancy.…”

Section: Theoretical Framework and Empirical Studiesmentioning

confidence: 99%

Investigating Drivers of Digital Banking Adoption of Gen Z in Indonesia

Supriyadi,

Darwanto

2023

JEBIK

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Despite the fact that digital banks are the most recent financial service that provides online banking services without direct contact with customers, they have yet to transform the whole financial sector. This study was done in a quantitative manner utilizing primary data to investigate drivers of digital banking adoption by Gen Z using the Unified Theory of Acceptance and Use of Technology 2 (UTAUT 2) approach. There was a total of 232 respondents participating in this study. The data was analyzed using Structural Equation Modeling - Partial Least Square (SEM-PLS). The results show that social influence, facilitating conditions, hedonic motivations, perceived value, and habit positively influence the Gen Z’s behavioral intention to use the digital banks; while performance expectancy and effort expectancy show the opposite influence. Further, the behavioral intention also positively influences the Gen Z’s use behavior of digital banks. To promote digital bank customer commitment and satisfaction, digital banking service providers are suggested to increase the value of benefits outweighing the costs borne by users, as well as to improve service quality in terms of user friendliness.JEL: G40, O33.

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Mobile Payment Adoption Among Youth: Generation Z and Developing Country Perspective

Cited by 8 publications

References 54 publications

Financial Technology in Recovery: Behavioral Usage of Payment Systems by Indonesian MSMEs in the Post-Pandemic Era

Financial Technology in Recovery: Behavioral Usage of Payment Systems by Indonesian MSMEs in the Post-Pandemic Era

Examining the adoption of Apple Pay among generation Z in Vietnam

Investigating Drivers of Digital Banking Adoption of Gen Z in Indonesia

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