2022
DOI: 10.3389/frai.2022.844817
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Mitigating Issues With/of/for True Personalization

Abstract: A common but false perception persists about the level and type of personalization in the offerings of contemporary software, information systems, and services, known as Personalization Myopia: this involves a tendency for researchers to think that there are many more personalized services than there genuinely are, for the general audience to think that they are offered personalized services when they really are not, and for practitioners to have a mistaken idea of what makes a service personalized. And yet in… Show more

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Cited by 9 publications
(6 citation statements)
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“…Future studies can use machine learning algorithms (see (Turkington et al, 2018)) to identify and predict usage patterns and persuasive features associated with the effectiveness of an intervention (Van Gemert-Pijnen et al, 2014). These insights can be used to tailor the interventions for user groups or personalize them to meet an individual user's need (Oinas-Kukkonen et al, 2022).…”
Section: Discussionmentioning
confidence: 99%
“…Future studies can use machine learning algorithms (see (Turkington et al, 2018)) to identify and predict usage patterns and persuasive features associated with the effectiveness of an intervention (Van Gemert-Pijnen et al, 2014). These insights can be used to tailor the interventions for user groups or personalize them to meet an individual user's need (Oinas-Kukkonen et al, 2022).…”
Section: Discussionmentioning
confidence: 99%
“…Recent research has been focusing on how personalization can be effective. For example, Oinas-Kukkonen et al (2022) argue that because a user's behavior can change over time, the grounds for personalization may change without the system detecting the change, which results in an "outdated" view of the user. Therefore, the more personalized the intervention, the more users relate to it and find it helpful, which will, in turn, increase the likelihood of adoption of the intervention.…”
Section: Personalizationmentioning
confidence: 99%
“…This section presents our results regarding the models, scales, and theories adopted in the considered papers. These scales and General health Goldberg, 1999;Cialdini, 2001;Fogg and Fogg, 2003;Fogg, 2009;Oinas-Kukkonen and Harjumaa, 2009;Brynjarsdóttir et al, 2012;Deterding, 2012;Gardner et al, 2012;Orji et al, 2014Orji et al, , 2019aMatthews et al, 2016;Altmeyer et al, 2018;Hofstede and Milosevic, 2018;Martin and Kwaku, 2019;Mazeas et al, 2022;Oinas-Kukkonen et al, 2022 Physical activity Costa, 1987, 1989;Bandura, 2002;Andrew et al, 2007;Midden et al, 2008;O'Keefe, 2013;Orji, 2016;Orji et al, 2017bOrji et al, , 2019bModic et al, 2018;Mora et al, 2019;Alslaity and Tran, 2020a Healthy eating Fogg, 2002Fogg, , 2003Goldberg et al, 2006;Knowles et al, 2014;Martin and Kwaku, 2019;Klock et al, 2020;Feroz et al, 2021 Mental health Bassili, 1996;Booth and Grant, 2009;Barratt, theories are used for different purposes, including identifying individuals' differences and users modeling, systems design, and evaluation. Figure 7 depicts the most common theories and models used in the reviewed papers.…”
Section: Scales Models and Theoriesmentioning
confidence: 99%
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“…Features, such as reminders and suggestions, were found to be particularly useful in emergency situations whereas features such as reduction, trustworthiness, and social learning were identified as ingeneral design considerations for an interaction platform. Overall, careful consideration of the intended usage (pros and cons) of PSD features should be given before their implementation [302].…”
Section: Varying Ic Needsmentioning
confidence: 99%