Two permutations π and τ are c-Wilf equivalent if, for each n, the number of permutations in S n avoiding π as a consecutive pattern (i.e., in adjacent positions) is the same as the number of those avoiding τ . In addition, π and τ are strongly c-Wilf equivalent if, for each n and k, the number of permutations in S n containing k occurrences of π as a consecutive pattern is the same as for τ . In this paper we introduce a third, more restrictive equivalence relation, defining π and τ to be super-strongly c-Wilf equivalent if the above condition holds for any set of prescribed positions for the k occurrences. We show that, when restricted to non-overlapping permutations, these three equivalence relations coincide.We also give a necessary condition for two permutations to be strongly c-Wilf equivalent. Specifically, we show that if π, τ ∈ S m are strongly c-Wilf equivalent, then |π m − π 1 | = |τ m − τ 1 |.In the special case of non-overlapping permutations π and τ , this proves a weaker version of a conjecture of the second author stating that π and τ are c-Wilf equivalent if and only if π 1 = τ 1 and π m = τ m , up to trivial symmetries. Finally, we strengthen a recent result of Nakamura and Khoroshkin-Shapiro giving sufficient conditions for strong c-Wilf equivalence.