“…, Given this, there has been a growing literature studying the drivers of non‐life insurance expenditure across countries. Typical determinants, as pointed out by earlier studies, include economic factors, such as income and living standards and social factors, such as education, economic freedom and legal framework (Browne et al., 2000; Elango & Jones, 2011; Esho et al., 2004; Lee & Chiu, 2012; Outreville, 1990; Park & Lemaire, 2012; Tiwari & Patro, 2018; Tiwari et al., 2019; Trinh et al., 2016). In reality, however, among countries with a similar level of per capita income, the level of spending on non‐life insurance products varies greatly.…”