Abstract:Memes are the new social media language and they increasingly exercise their potency of effecting intense discourses among younger audience. In this dimension, they are seen as interesting resources of communication that can promote L2 learning. English Language Acquisition (ELA) has always been a challenge for vernacular-medium Indian students. The study took 177 student participants (with vernacular-medium background) pursuing UG programmes that had English as the medium of instruction. The research objectiv… Show more
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