Mediatized Love: A Materialist Phenomenology of Tinder
Viktor Berger
Abstract:The article scrutinizes the mediatization of dating and love as part of a broader mediatization process of the life-world, with a focus on the experience of using the popular dating app Tinder. Central to the analysis is how interfacial features, algorithmic structuration, and user perceptions create the affordances of the application and, in the process, shape the experience of using it. The experience of using Tinder is characterized by a “swipe logic,” marked by speediness, visuality, and (self-)objectifica… Show more
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