Mediatization and the Disproportionate Attention to Negative News

Abstract

Do news media increasingly portray a distorted world image when reporting menace? The purpose of this study is to investigate how media attention for negative incidents evolves over time and how this relates to real-world trends and public responses. A longitudinal content analysis of media coverage of aviation incidents is used to provide a systematic investigation into the trends of media attention related to real-world data. Results show that while the total number of aviation incidents declined across time, relative media attention increased. Time series analysis revealed that media attention for these negative incidents was negatively associated with shifts in public responses-i.e. air travel behavior-whereas real-world statistics on aviation incidents did not seem to explain variation in public behavior. Moreover, when exploring the variation in the coverage of media attention, increasing presence of mediatization facets was observed as a potential explanation for the over-time rise in disproportional attention to negative news. In conclusion, news media may have a blind spot for progression and a distorted media reality can be a predictor of public responses instead of reality itself. KEYWORDS mediatization; negative news; news media logics; public responses; time series analysis IntroductionNews media are often accused of creating a distorted reality (e.g. Kitzinger 1999). First, in their reportage, media are frequently skewed toward the negative side if it comes to selecting news items (Hester and Gibson 2003). The journalistic tendency to focus on negative news is repeatedly considered an outcome of routine selection procedures of those stories that are believed to garner the highest ratings (e.g. Altheide 1997; Lawrence and Mueller 2003). Second, infrequent and isolated incidents have become part of the daily-news reportage, turning these rare events into the common world image (Altheide 1997;Park et al. 2009). As news develops a life of its own, one can observe discrepancies between what actually happens in the world and how the media portray it. Consequently, this research is broadly concerned with the role of the news media in processes of social construction and amplification of low-probability highconsequence negative incidents.Journalism Studies, 2019 Vol. 20, No. 6, 783-803, https This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives License (http://creativecommons.org/licenses/by-nc-nd/ 4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is properly cited, and is not altered, transformed, or built upon in any way.Scholars have argued that, as a consequence of increased commercial pressures on news media institutions, media's penchant for the negative and the exceptional has become more prominent over time (e.g. Farnsworth and Robert Lichter 2006;Semetko and Schoenbach 2003) Indeed, it has been argued that factors such as negativity have grown to become among t...

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