Mediating Bhojpuriya: Migration, circulation, and Bhojpuri cinema

Hardy, Kathryn C.

doi:10.4324/9781315871950-3

Cited by 3 publications

(3 citation statements)

References 0 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…These narrative accounts exemplify the regional content creator’s efforts to maintain ‘authenticity’ by conforming to what Hardy (2010: 239) describes in her study of Bhojpuri film professionals as a ‘carefully constructed conglomeration of rural and ethical markers embodied and authenticated by a literal pedigree’. These practices help them to build an undeniable loyalty of their audiences who relate with them all the more.…”

Section: Localization Strategiesmentioning

confidence: 56%

Localization, diversification and heterogeneity: Understanding the linguistic and cultural logics of Indian new media

Mehta

2019

International Journal of Cultural Studies

View full text Add to dashboard Cite

In this article, I foreground the granular movements that determine the ubiquitous nature of India’s new media economy created by the advent of streaming media platforms and the emergence of regional online content creators in India. I argue that the increasing preference of Indian audiences to consume online content in their own language has led to a demand for ‘regional’ content, whereby streaming platforms and online creators are increasingly investing in ‘non-Hindi’ and ‘non-English’ language content to cater to the linguistically and culturally diverse Indian population. Through a primary focus on online content creation practices in Bengali and Marathi languages, the article explores their ‘local’, ‘regional’, ‘transnational’ and ‘global’ appeal, and subsequent blurring of boundaries between ‘regionalization’ and ‘localization’. The remainder of the article focuses on the emerging diaspora of regional online content creators who are adopting distinct content strategies to develop relationships with online communities based on commonalities of language and culture.

show abstract

Section: Localization Strategiesmentioning

confidence: 56%

Localization, diversification and heterogeneity: Understanding the linguistic and cultural logics of Indian new media

Mehta

2019

International Journal of Cultural Studies

View full text Add to dashboard Cite

show abstract

“…I would suggest that similarities in narrative context, bodily form, mise-en-scène or costume are due to the type of cinema that is the vehicle for cut-pieces. These aesthetic traits were shared by Bangladeshi popular cinema with other low investment modes of film production in the region, for example Pakistan's Pashto cinema (Hulsing 2004;Khan and Ahmad 2010;Nabi 2017) and North India Bhojpuri cinema (Hardy 2010;Kumar 2016). These all drew on shared aesthetic repertoires and production conditions of what can be broadly termed the B-circuit in South Asian cinema (Srinivas 2003;Vasudevan et al 2016), films destined for the 'segment of distribution and exhibition sectors that is characterized by low levels of investment' (Srinivas 2003, 49).…”

Section: South Asian Pornography On Vcdsmentioning

confidence: 99%

When celluloid pornography went digital: class and race in the Bangladeshi cut-piece online

Hoek

2019

Porn Studies

View full text Add to dashboard Cite

This article investigates the fate of celluloid pornography after the end of film. With the demise of celluloid filmmaking in Bangladesh and the rapid transitioning of film projection to digital forms, bits and pieces of stray sexually explicit celluloid have migrated to digital formats. In this article, I map the movement of so-called 'cut-pieces', locally produced strips of illegal celluloid pornography, onto online forums patronized by Bengali speakers. Exploring the reception of this sexually explicit material in its new digital environment, I ask the following questions: how are the traces of 'locality' that inflected the celluloid production of cut-pieces received within digital spaces of consumption? What happens to markers of class and race when celluloid forms of pornography move onto digital platforms? And what are the cultural and technological limits to the internationalization of the aesthetic of mainstream pornography?

show abstract

“…With the 'masculine urbanisation' (Tumbe, 2015) taking place in the bigger Indian cities today, such vernacular media content is addressing the desires, fantasies and challenges of the male migrants who come to cities for work and send remittances to their families back in villages. Hardy (2010) has delved deeper into this landscape of Bhojpuri cinema, attributing to the use of memory cards carried by Bihari migrants the circulation of Bhojpuri culture and identity across India. Just as the picture of a loved one has moved from the wallet to the phone, cultural identity and memory are now carried on digital cards in the form of regional media.…”

Section: Phone Recharge Shops and Vernacular Media Networkmentioning

confidence: 99%

On-the-Go Settlements: Understanding Urban Informality Through Its Digital Substructure

Janu

2017

Urbanisation

View full text Add to dashboard Cite

This article investigates the digital networks within informal settlements in Delhi through an ethnographic and practice-based research methodology. 1 By studying top-up and media consumption at the ubiquitous phone recharge shop and uncovering the persistence of video game parlours in squatter settlements, the article presents the subversive, low-tech nature of this digital nexus. It looks at the parallels and intersections between the networked realities of these technologies and the alternative model of urbanism offered by the informally built areas where they thrive.

show abstract

Mediating Bhojpuriya: Migration, circulation, and Bhojpuri cinema

Cited by 3 publications

References 0 publications

Localization, diversification and heterogeneity: Understanding the linguistic and cultural logics of Indian new media

Localization, diversification and heterogeneity: Understanding the linguistic and cultural logics of Indian new media

When celluloid pornography went digital: class and race in the Bangladeshi cut-piece online

On-the-Go Settlements: Understanding Urban Informality Through Its Digital Substructure

Contact Info

Product

Resources

About