Media Entrepreneurship—Taking Stock and Moving Forward

Abstract

This editorial reviews current research about media entrepreneurship and introduces the four papers published in this special issue. These papers move the emerging academic field of media entrepreneurship forward by outlining the relevance of context for enhancing our understanding of entrepreneurial phenomena, by introducing the theoretical concept of 'entrepreneuring as emancipation', by analyzing the institutionalization of media entrepreneurship education, and by categorizing different investment types in corporate entrepreneurship. The editorial concludes by calling for continuing efforts to theory-building to further develop the field.

The practice of shared inquiry: how actors manageforstrategy emergence

“…For us as academics, the challenge becomes to adequately theorize media management practice and to formulate research findings in such a way that they become applicable for managers and employees of media companies, as well as people managing media in other contexts. In doing so, we can increase the relevance and broaden the perspectives for our growing field (Achtenhagen, 2017;Ots, Nyilasy, Rohn, & Wikström, 2015;Rohn, 2018).…”

“…This is particularly the case in the media industry, where companies are transforming towards an open future. This future brings new products, business models and cultural practices (Achtenhagen, 2017;Deuze, 2012;Evens, Raats, & von Rimscha, 2018;Küng, 2017a;Lowe, 2016;Mierzejewska & Shaver, 2014;Wirtz & Elsäßer, 2017) and drives organizations to become more entrepreneurial (Will, Brüntje, & Gossel, 2016) and more adaptive (Baumann, 2013). Essentially, this rapid and continuous change, which characterizes both the strategic environment and internal structures, workprocesses and practices of media organizations (Daniels & Hollifield, 2002;Ekdale, Singer, Tully, & Harmsen, 2015;Järventie-Thesleff, Moisander, & Villi, 2014;Picard, 2009), makes traditional approaches to strategic planning often quite ineffective.…”

Autogestión, el emprendimiento e innovación Social: un análisis de contenidos publicados en Twitter

“…Si bien se asume que son acciones sociales y realidades complejas que siguen en construcción (Sierra-Caballero y Gravante, 2016), para efectos de este texto se ha querido delimitar su análisis a la esfera de las experiencias de autogestión que se separan del establecimiento político tradicional y optan por la exploración de recursos y capacidades basadas en el emprendimiento social y la innovación social, prácticas que en la actualidad vienen convirtiéndose en un campo de estudio y de gestión que está transformando las dinámicas de movilización en medios digitales (Khajeheian y Tadayoni, 2016;Achtenhagen, 2017).…”

Entrepreneurial identity development through digital media

“…However, the way in which entrepreneurs use social media and what that means for the processes and practices of entrepreneurial development and their outcomes is underreasearched and under-theorised (Achtenhagen, 2017;Giones & Brem, 2017;Horst & Murschetz, 2019;Kraus et al, 2019;Martinez Dy et al, 2018;Nambisan, 2018;Shen et al, 2018). This is evident in recent calls to bring mainstream entrepreurship and predominantly industry-focused research on media entrepreneurship closer together to advance theorybuilding (Achtenhagen, 2017) and, in turn, create new theoretical constructs that enable capturing and investigating interdisciplinary topics (Horst & Murschetz, 2019). Similarly, Nambisan (2018Nambisan ( , p. 1029) calls for the explicit theorising of concepts related to digital technologies which can better address how these digital (media) technologies are transforming the nature of entrepreneurial processes and outcomes as well as how entrepreneurs act.…”