Media Communications as a Context for Imprinting Formation
E. S. Radiontseva
Abstract:The author of this article posits that media communications serve as a context for the formation of imprinting — a psychophysiological mechanism whereby impressions or images are etched into the brain, evolving into stable behavioral programs. The identification of these programs is facilitated through the analysis of media texts with a high attention coefficient. The study analyzed 200 media texts across various typological niches within the contemporary media system: online news outlets, social media platfor… Show more
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