Creative industries today is a fast-growing branch of the economy that covers a wide range of areas, from design and media to art, music and computer games, capturing animation and the film industry as a whole. In the conditions of digitalization and globalization, this area is becoming more and more popular and promising. In Russia, creative industries have now become one of the priority areas of economic development, the engine of the leisure and entertainment industry, but also a means of preserving and developing the spirituality and morality of the population. In 2022, the volume of the creative industries market in Russia amounted to 6.9 trillion rubles, which is about 3.5 % of the country's GDP. According to experts, by 2025 this figure will grow to 9.2 trillion rubles. In this regard, the system of secondary vocational education and training (VET) faces the task of training qualified personnel for creative industries.The relevance of this topic is determined by the demand for personnel in the field of screen arts with secondary vocational education, especially in the conditions of withdrawal from the Russian market of foreign film studios, whose share in 2021 was about 75 % of the total rental in Russia.The authors of the article come to the conclusion that currently the system of career guidance is poorly focused on college applicants in the areas of training 55.02.00 Screen arts. For a sufficiently large proportion of graduates of the vocational education system, obtaining a specialty in the field of creative industries is an intermediate link for admission to a higher educational institution. The conducted sociological survey showed that this category of young people has not formed an idea about their professional prospects when the main motive for employment is migration to Moscow and St. Petersburg. According to respondents, career support services of educational organizations of vocational education and training provide all possible assistance in finding employment, but this, according to students, is not enough. It can be concluded that without a comprehensive solution to the problem, starting from career guidance at school or even in kindergarten and ending with the involvement of employers in the educational process within the framework of the creation of colleges of creative industries, this issue will be quite difficult to solve.The article was written on the basis of the RANEPA and the MSIC state assignment research programme.