“…The results clearly show that in presence of cationic micelles (cetyltrimethylammonium bromide, CTAB), depending on concentrations up to critical micellar concentration (CMC, 1.5×10 -3 M), a rate increase for compounds 2, 20, 33, 34 ( Figure 9) was recorded, while in presence of anionic micelles (sodium dodecyl sulfate, SDS) a slight rate decrease takes place; in neutral micelles (Tween), essentially no change in rate, relative to those in EtOH/water, was noticed. Based on these results and supported by the established stability of the quinone radical anion/CTA + complex [79] with a stability constant of 1.4x10 -2 at pH 8.1, the following stepwise electron transfer reaction pathway, involving quinone anion radical formation, is proposed: The lower reactivity of quinones 35-38 can be explained by the less lipophilic character of these compounds (less solubilized in the micellar pseudophase). In another study the e-p-e mechanism was supported by the fact that long-chain N-alkyl-1,4-dihydronicotinamides, compared to less lipophilic short-chain analogues, show a significant increase in the reaction rates of avarone reduction in protic solvents.…”