2004
DOI: 10.1080/0953728042000238764
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Mass customization in terms of the customer order decoupling point

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Cited by 174 publications
(119 citation statements)
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“…Wortmann (1995) highlighted an ability to document aspects of product development throughout the order processing cycle as a key feature required from an ETO-compliant system. In addition, Rudberg & Wikner (2004) indicated that forecasting and order fulfilment mechanisms are needed when designing and specifying products.…”
Section: Mto Requirements and Erp Functionality At The Design And Enginmentioning
confidence: 99%
“…Wortmann (1995) highlighted an ability to document aspects of product development throughout the order processing cycle as a key feature required from an ETO-compliant system. In addition, Rudberg & Wikner (2004) indicated that forecasting and order fulfilment mechanisms are needed when designing and specifying products.…”
Section: Mto Requirements and Erp Functionality At The Design And Enginmentioning
confidence: 99%
“…The pure form of customisation is a strategy of designing and delivering products and services from scratch for each individual customer, while customised standardisation describes one in which the final product is assembled from a predetermined set of standard components. The main difference between these variants of customisation is the position of what Rudberg and Wikner (2004) call the customer order decoupling point, or the level at which forecast-driven or standardised processes are separated from customised processes. In other words, customisation may occur at different positions in the value chain, and be more or less profound.…”
Section: Take Inmentioning
confidence: 99%
“…This system lead time could involve activities outside manufacturing (see, e.g. Rudberg & Wikner, 2004). To replenish the CODP, some kind of forecast is necessary since customer orders are assumed to arrive in time to perform only the customer-order-driven supply system in Figure 1.…”
Section: Demand-based Decoupling Pointmentioning
confidence: 99%