1988
DOI: 10.1002/mde.4090090309
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Marketing new technology: Markets, hierarchies, and user‐initiated innovation

Abstract: This paper is concerned to further understanding of ‘user‐initiated innovation’ which occurs when a firm exploits economically a novel device which it has invented, either by investing in its internal application as a process innovation, benefiting from the consequent enhancement of its output, or by its general marketing and diffusion, gaining from additional income in the form of fees, royalties or profits. On the basis of empirical research, the paper discusses the factors which determine the functional loc… Show more

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Cited by 57 publications
(19 citation statements)
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“…It is not always clear who the lead users are and how articulated they are into design and implementation processes (Wyatt, 2000). Moreover, a lead user's role tends to be highly dependent on their competencies (Foxall, 1988;Shaw, 1985;von Hippel, 1979;Voss, 1984).…”
Section: Progress Towards the Visionmentioning
confidence: 98%
“…It is not always clear who the lead users are and how articulated they are into design and implementation processes (Wyatt, 2000). Moreover, a lead user's role tends to be highly dependent on their competencies (Foxall, 1988;Shaw, 1985;von Hippel, 1979;Voss, 1984).…”
Section: Progress Towards the Visionmentioning
confidence: 98%
“…A problem in ICT based innovation in government services is that it is not always clear to system developers who the putative users are (Wyatt, 2000). Moreover, a lead user's role tends to be highly dependent on their competencies (Voss, 1984;Shaw, 1985;Foxall, 1988).…”
Section: User Needs and Demandmentioning
confidence: 99%
“…However, a problem could occur when the service system developers do not know who the putative users are (Wyatt 2000). Moreover, a lead user's role tends to be highly dependent on their competencies (Voss 1984, Shaw 1985, Foxall, 1988, such that the lead users may be found outside of existing customers. In addition, the lead users may only have an interest in improving or changing specific elements or attributes of the new service.…”
Section: Techniques Used In the "Service Implementation" Stagementioning
confidence: 99%