2020
DOI: 10.30892/gtg.28107-454
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Marketing Awareness of Crossborder Destination - The Case Study of Bihor- Hajdu/Bihar Euroregion

Abstract: Ge eo oJ Jo ou ur rn na al l o of f T To ou ur ri is sm m a an nd d G Ge eo os si it te es s Year X XI II I, vol. 28, no.

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Cited by 3 publications
(3 citation statements)
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“…At the same time, an important contribution to the study of the area from the point of view of tourism was made by Hungarian authors, who have studied over time the influence that heritage has on the development of tourism (Bujdoso et al, 2015; Monyók et al, 2020) [48,49]. The studies undertaken by Czuczor et al [50] and Tatar et al [51] focused on the possibility of boosting cross-border tourism in Hungary and Romania, while Kozma and Czimre [52] analyzed the role of heritage elements in slogans and logos used to promote Hungarian heritage. Finally, Farkas (2021) focused on analyzing the role of social capital in terms of rural development and implicitly in the development of tourism, analyzing villages from Hungary and Romania [53].…”
Section: Literature Reviewmentioning
confidence: 99%
“…At the same time, an important contribution to the study of the area from the point of view of tourism was made by Hungarian authors, who have studied over time the influence that heritage has on the development of tourism (Bujdoso et al, 2015; Monyók et al, 2020) [48,49]. The studies undertaken by Czuczor et al [50] and Tatar et al [51] focused on the possibility of boosting cross-border tourism in Hungary and Romania, while Kozma and Czimre [52] analyzed the role of heritage elements in slogans and logos used to promote Hungarian heritage. Finally, Farkas (2021) focused on analyzing the role of social capital in terms of rural development and implicitly in the development of tourism, analyzing villages from Hungary and Romania [53].…”
Section: Literature Reviewmentioning
confidence: 99%
“…However, achieving a competitive edge in the international arena requires constant innovation on the part of all players. To this end, priority investments (so-called flagship developmentssee Kozma, 1995;Kozma, 2010;Kozma et al, 2014;De Frantz, 2018;Sochacka and Rzeszotarska-Pałka, 2021;Nod and Aubert, 2022) increase the attention of the wider public toward a given region/settlement, and tourismrelated developments in rural areas play an important role in the economic diversification of the areas concerned (Rytkönen and Tunón, 2020;Tătar et al, 2020;Terzi et al, 2020;Nooripoor et al, 2021;Gorjanc et al, 2022;Ospanova et al, 2022;Plokhikh, 2022). At the same time, tourism can also be regarded as a high-risk economic sector: natural (e.g.…”
Section: Introductionmentioning
confidence: 99%
“…This paper relies on the constructive geography work on transborder tourism previously published by us, including work on Ukraine-Romania transborder collaboration (Buchko 2018), Ukraine-Hungary transborder collaboration (Bozhuk and Buchko, 2018), and Ukraine-Poland collaboration (Buchko 2020). Prior research on tourism in Northern Romania is presented in Buchko (2015) and in Tătar et al (2020).…”
Section: Introductionmentioning
confidence: 99%