Market Research of the Egg Food Market

Abstract

In Russia, the demand for egg products is traditionally determined by the needs of the population, since eggs are included in the consumer basket. The article presents research on the dynamics of the Russian egg market, explores the volumes of eggs produced, and the share of imported products. The dynamics of consumption volumes is determined by food industries which use eggs. The volumes of consumption and production of food eggs for 2014-2020 were determined. The main driver of competitiveness of Russian egg products is the state support whose main directions are discussed in the article. The most promising areas for increasing production profitability and stabilizing the price situation in the domestic market are identified. The data on the largest manufacturers are presented. For a more complete analysis of the food egg market, as well as identification of competitors, a survey of egg consumers was conducted. Based on the results of the study, the strategy for selling food eggs was developed. The current state and development trends of egg production, channels for their implementation are examined, the market conditions for eggs and egg products are analyzed, and proposals for its development are substantiated.

Evaluation of Physicochemical Changes in Hard-Boiled Eggs Stored at Different Temperatures

“…Eggs continue to be a well-liked food in every nation, and the egg industry is a significant component of the global food economy. Egg-based products are equally important because they provide additional nutrients and tastes ( Mahfuz et al, 2018 ; Maslova et al, 2020 ; Swanson et al, 2011 ). Several preservation methods extend the shelf life during egg product processing.…”