“…Furthermore, our focus on the Asian poultry market is particularly noteworhty since the market has received little attention in the existing literature, despite its high concentration. The literature on concentration issues has mainly focused on specific areas, such as the United States (Azzam, 1997; Chung et al, 2018; Ji & Chung, 2016; Surathkal & Chung, 2019), hog and cattle market (Azzam & Andersson, 2008; Fu et al, 2021; Wang et al, 2019), and the dairy industry (Guo et al, 2016; Hatirli et al, 2006). This underscores the novelty of our empirical evidence and potential for our study to inspire future research in the understudied area.…”