Managing Disinformation Through Public Diplomacy

Disinformation propagation in social networks as a diplomacy strategy: analysis from system dynamics

“…These changes include: the democratisation of diplomatic agents; the new communication mechanisms used in the framework of diplomacy, especially the web and social networks; the consolidation of globalised information; among others. (Fjällhed, 2020;Cull, 2019;Cull, 2008;Melissen, 2005).…”

“…That said, in the context of this article, strategy is understood as a series of actions carried out by an agent of diplomacy to fulfil a state's foreign policy objectives. This definition is based on Cull (2019Cull ( , 2008 and Fjällhed (2020).…”

“…Taking these examples as a reference, and others documented by multiple authors (e.g. Fjällhed, 2020;Lanoszka, 2019), the use of this strategy has regained importance today, more than for the channel or the message itself, it has done so because of its capacity for mass propagation and the impact it can have on citizens, which is why disinformation as a strategy of diplomacy has become one of the main problems in the defence of states (Pamment et al, 2017). Hence the importance of studying this strategy and its effects.…”

“…Hence the importance of studying this strategy and its effects. However, previous research has focused on understanding the use of this strategy and its consequences, rather than its propagation (Fjällhed, 2020). This is largely due to the difficulty of tracing the origin of this type of information, as well as the complexity of the relationships between the actors involved in its dissemination.…”

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“…Tomando como referencia estos ejemplos, y otros cuantos documentados por múltiples autores (ej. : Fjällhed, 2020;Lanoszka, 2019), en la actualidad el uso de esta estrategia ha recobrado importancia, más que por el canal o el mismo mensaje, lo ha hecho por su capacidad de propagación masiva y el impacto que puede generar en la ciudadanía, por lo que la desinformación como estrategia de la diplomacia se ha vuelto una de las principales problemáticas de la defensa de los estados (Pamment et al, 2017). De ahí la importancia de estudiar esta estrategia y sus efectos.…”