2008
DOI: 10.5848/apbj.2008.00051
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Managing Design and Aesthetics for Consumer's Satisfaction

Abstract: In the context of the significant mutations that influence the contemporary universe, the consumer keeps his position as the main and central axis of all the activities whose target is to meet, as thoroughly as possible, the consumer's wishes, exigencies, preferences and needs. This satisfaction stands for the essence of the achieved economic actions.Considering the above ideeas the present paper is pleading for Design and Aesthetics operational values which have consequently become main instruments for increa… Show more

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“…The main objectives of the proposed model are: (i) the integration of the concepts of Agile and Six Sigma, (ii) the execution of integrated projects, and (iii) recommended tools in order to improve the performance of the process. The new model is an integrated conceptual model, which is developed based on the Six Sigma Methodology (by default DMAIC) integrated with the conceptual requirements of the Agile methodology (Nonaka & Takeuchi, 1995;Pamfilie & Procopie, 2013).…”
Section: Methodsmentioning
confidence: 99%
“…The main objectives of the proposed model are: (i) the integration of the concepts of Agile and Six Sigma, (ii) the execution of integrated projects, and (iii) recommended tools in order to improve the performance of the process. The new model is an integrated conceptual model, which is developed based on the Six Sigma Methodology (by default DMAIC) integrated with the conceptual requirements of the Agile methodology (Nonaka & Takeuchi, 1995;Pamfilie & Procopie, 2013).…”
Section: Methodsmentioning
confidence: 99%