Management and Organization: Concepts, Tools and Applications

Abstract

At Pearson, we have a simple mission: to help people make more of their lives through learning.We combine innovative learning technology with trusted content and educational expertise to provide engaging and effective learning experience that serve people wherever and whenever they are learning.We enable our customers to access a wide and expanding range of market-leading content from world-renowned authors and develop their own tailor-made book. From classroom to boardroom, our curriculum materials, digital learning tools and testing programmes help to educate millions of people worldwide -more than any other private enterprise.Every day our work helps learning flourish, and wherever learning flourishes, so do people.To learn more, please visit us at: www.pearson.com/uk MANAGEMENT AND ORGANIZATIONCONCEPTS FOREWORDThe book, "Management and Organization: Concepts, Tools and Applications" was designed to make an overview on the most recent questions of modern management issues. The editors' aim was to summarize the relevant concepts, tools and applications which might help in the successful operation of different organizations. The international group of authors presented a wide variety of topics from different fields and functions of management. The challenge of this book was to distill the knowledge and findings of authors from different countries and to interpret their experiences to be useful at international -or rather global -level. The book starts with the introduction of the changes and challenges of our world: the changes in the natural and economic environment, which generate new theories, methods and needs.The second chapter provides an outlook on the most recent management tools of production processes, quality management, human resource management, public relations and corporate social responsibility based on the experiences and research results of authors from different countries. The third chapter summarizes some applications and innovative methods by which the management of any organization is able to follow the accelerated rate of technological and social development processes. Our book was written by an international group of authors for a wide audience, so it provides a unique source of knowledge for academics, researchers, students and professionals in different fields of the economy: business sphere, education and the public sphere. We believe that the work and results of our authors will lead the reader to see the new concepts, tools and applications in contemporary management issues and to find the possibilities and opportunities for using them in the future. Regarding the benefits of digital mastery, the three authors draw a simple data-based conclusion: profitability of digital masters is significantly higher than that of the other three groups. The worst case is that of the beginners, with many firms in the red. The position of fashionistas and conservatives is better but they also drop well behind the masters. The researchers also analysed digital mastery by industry and found signifi...