Management and Information Technology after Digital Transformation

Andersson, Christoffer; Crevani, Lucia; Hallin, Anette; Ingvarsson, Caroline; Ivory, Chris; Lammi, Inti; Lindell, Eva; Popova, Irina; Uhlin, Anna

doi:10.4324/9781003111245

Cited by 1 publication

(2 citation statements)

References 14 publications

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“…Therefore, one aspect of culture requires the organization's senior management to participate in digital transformation processes with the general staff and extend confidence in them. It is necessary to identify the cultural values and characteristics that must be demonstrated to support and enable the digital strategy, but those stated cultural values and aspirations are meaningless if negative behaviors are tolerated even if the leader expresses a positive culture (Ekman, 2021). When value-based behaviors are supported in line with strategic direction, the organization will move forward in the digital world without facing any internal obstacles.…”

Section: Literature Reviewmentioning

confidence: 99%

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The Impact of Organizational Culture on the Efficiency of Applying Digital Transformation in Egyptian Official Tourism Authorities

Abo El Nile

2024

The International Journal of Tourism and Hospitality Studies

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The purpose of the current research is to identify the level of the prevailing organizational culture, as well as to identify the requirements for implementing digital transformation in official tourism authorities in Egypt, and to explore the nature of the correlation between the two variables. The descriptive approach was used, and the research sample was selected by a stratified random method, and it numbered (116) official executives affiliated to the Egyptian tourism authorities. The data collection tools included a standardized and precise questionnaire survey with high validity and reliability, The most important results indicated that the dimensions of the prevailing organizational culture in Egyptian tourism authorities was ranked in descending order including: organizational flexibility, level of cooperation, level of participation, level of tolerance towards failure, level of innovation, level of openness to change dimension, level of focusing on customers, level of desire to learn, level of risk familiarity, level of entrepreneurship efforts, level of trust, level of communication, respectively. The results also showed There is a high degree of agreement regarding the need for digital transformation in official tourism authorities in Egypt and that the prevailing trends encourage and support the spread of the culture of digital transformation and the interest in applying it to facilitate the provision of tourism services offered by the tourism official authorities in Egypt, and there is a positive direct relationship with statistical significance at a significant level α ≥ 0.05 between the level of organizational culture and the efficiency of implementing digital transformation in the official tourism authorities in Egypt, which indicates that the higher the level of organizational culture, the greater the efficiency of applying digital transformation in the official tourism authorities of Egypt, thus increasing the facilitation of regulatory procedures and activating the incoming tourism movement to Egypt, The study recommends that managers in official tourism authorities in Egypt need to adopt strategies to spread organizational culture to develop intellectual capital because of its effective role in bringing about development in the organizational structure, especially when implementing digital transformation.

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Section: Literature Reviewmentioning

confidence: 99%

“…This includes adopting new technologies and processes that enable companies to respond quickly to changing market conditions, customer needs and internal processes. To support flexibility and agility, organizations need to foster a culture that values adaptability, innovation, and continuous learning (Ekman, 2021).…”

Section: Digital Technologiesmentioning

confidence: 99%

The Impact of Organizational Culture on the Efficiency of Applying Digital Transformation in Egyptian Official Tourism Authorities

Abo El Nile

2024

The International Journal of Tourism and Hospitality Studies

View full text Add to dashboard Cite

show abstract

Management and Information Technology after Digital Transformation

Cited by 1 publication

References 14 publications

The Impact of Organizational Culture on the Efficiency of Applying Digital Transformation in Egyptian Official Tourism Authorities

The Impact of Organizational Culture on the Efficiency of Applying Digital Transformation in Egyptian Official Tourism Authorities

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