Malt Liquor Marketing in Inner Cities: The Role of Neighborhood Racial Composition

McKee, Pat; Jones‐Webb, Rhonda; Hannan, Peter J.; Pham, Lan

doi:10.1080/15332640.2011.547793

Cited by 27 publications

(25 citation statements)

References 35 publications

(26 reference statements)

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“…10,32,38 Neighborhood racial/ethnic composition was represented by two variables: proportion Black/African American (M09.9, SD019.4) and proportion Hispanic/Latino (M09.9, SD017.1). Urbanicity was the proportion of residents in an urbanized area or urban cluster (M074.2, SD037.7).…”

Section: Neighborhood-level Measuresmentioning

confidence: 99%

“…As previously mentioned, high-alcohol-content beverages such as malt liquor are highly available and heavily promoted in African American neighborhoods. 10,32 Additionally, men are more likely to be consumers of highalcohol-content beverages such as malt liquor than women. 35,58 We used multiple group analysis and difference tests to evaluate whether allowing paths to vary significantly improved the fit over models where paths were constrained to be equal across groups.…”

Section: Analysis Strategymentioning

confidence: 99%

“…31 Malt liquor (e.g., Colt 45) and lowend fortified wines (e.g., Thunderbird) are inexpensive, highly available, and widely promoted in disadvantaged and African American neighborhoods. 10,11,32 In some disadvantaged African American neighborhoods, it is not uncommon to see more advertisements for malt liquor than food on the storefronts of food stores. 32 Distilled spirits are promoted in print media 33 ; however, cognac and brandy have increasingly been marketed in outdoor advertising in African American and lowincome neighborhoods.…”

Section: Introductionmentioning

confidence: 99%

“…10,11,32 In some disadvantaged African American neighborhoods, it is not uncommon to see more advertisements for malt liquor than food on the storefronts of food stores. 32 Distilled spirits are promoted in print media 33 ; however, cognac and brandy have increasingly been marketed in outdoor advertising in African American and lowincome neighborhoods. 34 Sex, glamour, prestige, and sophistication are common themes in such outdoor advertisements in disadvantaged neighborhoods.…”

Section: Introductionmentioning

confidence: 99%

“…Given the high availability and targeted marketing of highalcohol-content beverages to African American consumers, we also examined whether effects varied by race/ethnicity and took into account neighborhood racial/ethnic composition. 10,11,32 …”

Section: Introductionmentioning

confidence: 99%

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Neighborhood Disadvantage, High Alcohol Content Beverage Consumption, Drinking Norms, and Drinking Consequences: A Mediation Analysis

Jones‐Webb

Karriker‐Jaffe

2013

J Urban Health

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Alcohol use can cause significant harm. We examined the relationships between neighborhood disadvantage, consumption of high-alcohol-content beverages (HACB), drinking norms, and self-reported drinking consequences using data from the 2000 and 2005 National Alcohol Surveys (N09,971 current drinkers) and the 2000 Decennial Census. We hypothesized that (1) individuals living in disadvantaged neighborhoods would report more negative drinking consequences than individuals living in more affluent neighborhoods, and (2) this relationship would be mediated by HACB consumption and pro-drunkenness drinking norms. Neighborhood disadvantage was based on a composite measure of socioeconomic indicators from the 2000 Decennial Census (five-item composite, alpha00.89). We measured high alcohol content beverage consumption in terms of whether respondents engaged in frequent or heavy consumption of malt liquor, fortified wine, or distilled spirits/liquor. The outcome was a dichotomous indicator of two or more of 15 past-year social, legal, work, and health consequences. Simultaneous, multivariate path modeling tested direct and indirect effects of neighborhood disadvantage, HACB consumption, and prodrunkenness norms on consequences. Individuals living in disadvantaged neighborhoods reported significantly more negative drinking consequences than individuals living in more affluent neighborhoods. Consumption of high-alcoholcontent beverages and pro-drunkenness norms did not mediate this relationship. However, heavy distilled spirits/liquor use was a significant mediator of other neighborhood characteristics (i.e., percent African American). Living in an African American neighborhood was related to increased spirits/liquor consumption and, in turn, reporting more negative drinking consequences. Greater scrutiny of advertising and tax policies related to distilled spirits/liquor is needed to prevent future drinking problems, especially in minority neighborhoods.

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Section: Neighborhood-level Measuresmentioning

confidence: 99%

Section: Analysis Strategymentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

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Neighborhood Disadvantage, High Alcohol Content Beverage Consumption, Drinking Norms, and Drinking Consequences: A Mediation Analysis

Jones‐Webb

Karriker‐Jaffe

2013

J Urban Health

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African American Health

and¹,

Satcher²

2021

The Wiley Blackwell Companion to Medical Sociology

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Alcohol Outlet Clusters and Population Disparities

et al. 2019

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Alcohol outlet clusters are an important social determinant of health in cities, but little is known about the populations exposed to them. If outlets cluster in neighborhoods comprised of specific racial/ethnic or economic groups, then they may function as a root cause of urban health disparities. This study used 2016 liquor license data (n = 1204) from Baltimore City, Maryland, and demographic data from the American Community Survey. We defined alcohol outlet clusters by combining SaTScan moving window methods and distances between outlets. We used multiple logistic regression to compare census block groups (CBGs) (n = 537) inside and outside of four types of outlet clusters: total, onpremise, off-premise, and LBD-7 (combined on-/ off-premise). The most robust predictor of alcohol outlet cluster membership was a history of redlining, i.e., racially discriminatory lending policies. CBGs that were redlined had 7.32 times the odds of being in an off-premise cluster, 8.07 times the odds of being in an on-premise cluster, and 8.60 times the odds of being in a LBD-7 cluster. In addition, level of economic investment (marked by vacant properties) appears to be a key characteristic that separates CBGs in on-and off-premise outlet clusters. CBGs with racial/ethnic or socioeconomic advantage had higher odds of being in on-premise clusters and CBGs marked by disinvestment had higher odds of being in off-premise clusters. Off-premise clusters deserve closer examination from a policy perspective, to mitigate their potential role in creating and perpetuating social and health disparities. In addition to addressing redlining and disinvestment, the current negative effects of alcohol outlet clusters that have grown up in redlined and disinvested areas must be addressed if inequities in these neighborhoods are to be reversed.

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Malt Liquor Marketing in Inner Cities: The Role of Neighborhood Racial Composition

Cited by 27 publications

References 35 publications

Neighborhood Disadvantage, High Alcohol Content Beverage Consumption, Drinking Norms, and Drinking Consequences: A Mediation Analysis

Neighborhood Disadvantage, High Alcohol Content Beverage Consumption, Drinking Norms, and Drinking Consequences: A Mediation Analysis

African American Health

Alcohol Outlet Clusters and Population Disparities

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