The optical selection rules of an electron system under a magnetic field play key roles in determining its optical properties, from which the band structures and underlying symmetries can be derived. In this Letter, based on a three-dimensional strong topological insulator model describing ZrTe5, we study the Landau levels (LLs) and magneto-optical conductivity under an in-plane magnetic field. We reveal that in the transverse conductivity Re(σzz), the unconventional optical selection rules n → n ± 2 dominate, with n being the LL index. We attribute the unconventional selection rules to the peculiar distribution of parity carried by the LLs, resulting from the chiral symmetry of the sub-Hamiltonians. Moreover, we predict that, if the strong anisotropic system is tuned to be nearly isotropic, the LLs would redistribute and the conventional selection rules n → n ± 1 can be recovered.