The detailed ab initio calculations of crystal structure and hyperfine interaction parameters are presented for R 2 V 2 O 7 system (R = Ho, Er, Tm, Yb, Lu) to investigate the effect of the V-ion environment due to R-ion substitution on the local magnetic properties of 51 V nucleus. It is shown that this effect is very small, but the orbital ordering dictates a large anisotropy of magnetic hyperfine tensor in R 2 V 2 O 7 system.