1914
DOI: 10.5962/bhl.title.20414
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Luther Burbank: his methods and discoveries and their practical application. Prepared from his original field notes covering more than 100,000 experiments made during forty years devoted to plant improvement, with the assistance of the Luther Burbank Society and its entire membership, under the editorial direction of John Whitson and Robert John and Henry Smith Williams

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“…Through Burbank's annual catalog, new products were hawked with prices set by Burbank. For example, for his entire line of hybrid lilies (L. ·burbankii), the price was U.S. $250,000 or for individual ''very handsome, hardy ones'' U.S. $250 to U.S. $10,000 each (Burbank, 1914-15;Howard, 1945). Other flower cultivars also commanded high prices such as the seedling Giant amaryllis that sold for U.S. $1.55/bulb in 1909 (Burbank, 1909).…”
Section: Breeding and Marketing Methodologymentioning
confidence: 99%
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“…Through Burbank's annual catalog, new products were hawked with prices set by Burbank. For example, for his entire line of hybrid lilies (L. ·burbankii), the price was U.S. $250,000 or for individual ''very handsome, hardy ones'' U.S. $250 to U.S. $10,000 each (Burbank, 1914-15;Howard, 1945). Other flower cultivars also commanded high prices such as the seedling Giant amaryllis that sold for U.S. $1.55/bulb in 1909 (Burbank, 1909).…”
Section: Breeding and Marketing Methodologymentioning
confidence: 99%
“…Insourcing of germplasm on a global scale continued thereafter, allowing Table 1. A vast array of beauty: ornamental flower crops from Abutilon to Zinnia (common, scientific, and cultivar names) bred by Luther Burbank, year introduced, and origin/salient features (Burbank, 1914-15;Howard, 1945 (Burbank, 1914-15;Howard, 1945 (Burbank, 1914-15;Howard, 1945 (Burbank, 1914-15;Howard, 1945 Crinum americanum, C. amabile, C. asiatica Hybrids 1902Hybrids , 1906Hybrids , 1914Hybrids , 1927 Interspecific hybrids of complex ancestry (like his amaryllis or Hippeastrum) (Burbank, 1914-15;Howard, 1945 (Burbank, 1914-15;Howard, 1945 (Burbank, 1914-15;Howard, 1945 (Burbank, 1914-15;Howard, 1945 (Burbank, 1914-15;Howard, 1945 him to breed and select a vast array of beauty in ornamentals during his lifetime: 91 genera of flowers from Abutilon to Zinnia with nearly 1000 cultivars released to the industry (Table 1), which no competitor could equal and few-if any-individual breeder has done since. Even Claude Hope, a founder of PanAmerican Seed Company, bred numerous products, but not as many as Luther Burbank (Martinez, 1992).…”
Section: Breeding and Marketing Methodologymentioning
confidence: 99%
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