Many resources are available for groups that are interested in doing outreach activities with high school students. Most of these resources are dedicated to the experimentation of optical phenomena but do not include information about careers in optics and photonics. Created in 2010 for the Canadian Institute for Photonic Innovations (CIPI), the Canadian Photonic Kit was distributed throughout Canada. Using this kit as a starting point, Université Laval's OSA and SPIE student chapters, helped by the CIPI-Student network, will create a multi-platform resource addressing three subjects: (1) optical phenomena, (2) research in optics and photonics, and (3) related careers. This paper presents a timeline of the project and its main parts: the Canadian Photonic Kit and an expansion pack related to careers, a demonstration laboratory located within a research center and its virtual tour, and printable material for teachers and guidance counselors.