“…Since loneliness is not merely a bio‐medical or psychological problem, it is also necessary to study it as social phenomenon (Schirmer and Michailakis, ). In whatever way one conceptualizes it—for instance, emotional versus social loneliness (Liu and Rook, ; Weiss, )—irrespective of whether one operationalizes it as uni‐ or multidimensional (De Jong Gierveld, ; Daniel Russell, ), and irrespective of the different meaning attributed to it (Graneheim and Lundman, ; Karnick, ; Schirmer and Michailakis, ; Stanley et al ., ; Uotila et al ., ), loneliness cannot be understood properly without taking into account the social world older people live in (Victor et al ., ). After all, the issue of concern is loneliness within—not outside of—society; likewise conceptions of loneliness (whatever they might be) are produced within society, i.e.…”