“…Green banking initiatives have gained popularity among Indian banks, with both public & private sector banks implementing sustainable practices. The Indian financial sector including banks, stock brokerage firms, credit card companies, and financial institutions has embraced the concept of green banking which has gained recognition from regulatory authorities, NGOs, societies and customers (Rani et al, 2023). "ICICI Bank", one of the leading financial institutions in India which has been actively reporting on sustainability and implementing ESG (environmental, social and governance) initiatives.…”