2001
DOI: 10.1002/pa.72
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Lobbying: fantasy, reality or both? A health care public policy case study

Abstract: This paper provides a theoretical explanation for lobbying as interpersonal rhetorical communication based on the tenets of symbolic convergence theory (SCT). SCT is a general theory of communication in the symbolic interactionism paradigm. Nowhere in the extant communication literature, including the scholarly public relations research, is lobbying explicated in this way. This paper utilises a health care public policy case study to illustrate SCT in lobbying practice. The emphasis here is on how lobbyists us… Show more

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Cited by 20 publications
(15 citation statements)
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“…The conceptualization of policy activity we have adopted is directly influenced by the literature on lobbying, which argues that the single most important way to influence policy making is through strategic communication of information (de figueiredo 2002;kollman 1998;milbrath 1960;Smith 1999). We conceive political communications as discourses where actors use rhetoric to confer as much legitimacy and plausibility as they can on the link between a given situation (problem), a given intervention (policy option) and given effects (Elder and Cobb 1983;Hardy et al 2000;majone 1989;Stone 2002;Terry 2001). The link between interventions and effects can either be positive ("we should do x because it would produce positive effect Y") or negative ("we shouldn't do x because it would produce undesirable effect Y").…”
Section: Conceptual Frameworkmentioning
confidence: 99%
“…The conceptualization of policy activity we have adopted is directly influenced by the literature on lobbying, which argues that the single most important way to influence policy making is through strategic communication of information (de figueiredo 2002;kollman 1998;milbrath 1960;Smith 1999). We conceive political communications as discourses where actors use rhetoric to confer as much legitimacy and plausibility as they can on the link between a given situation (problem), a given intervention (policy option) and given effects (Elder and Cobb 1983;Hardy et al 2000;majone 1989;Stone 2002;Terry 2001). The link between interventions and effects can either be positive ("we should do x because it would produce positive effect Y") or negative ("we shouldn't do x because it would produce undesirable effect Y").…”
Section: Conceptual Frameworkmentioning
confidence: 99%
“…Terry (2001a) points out that larger collectivities look to lobbyists as "communication professionals to represent their public policy interests and concerns within a political culture that individual voices may be less empowered to navigate on their own" (p. 266). The American League of Lobbyists (ALL), the national professional association dedicated exclusively to lobbying, defines lobbying as "advocacy of a point of view, either by groups or individuals" (ALL, n.d.).…”
Section: Connecting Lobbying Public Relations and Advocacymentioning
confidence: 99%
“…Even though lobbying is often considered a specialization of public relations (Toth, 1986;Heath & Cousino, 1990;Guth & Marsh, 2000;Cutlip, Center, & Broom, 2000), it has received very little attention in the public relations literature (Terry, 2001a(Terry, , 2001bWise, 2007). Yet as an accepted and legal process, political scientists have long recognized the legitimate uses of lobbying in a democracy.…”
mentioning
confidence: 99%
“…We begin by presenting briefly one of the first analytical views of lobbying proposed by Milbrath in 1960(Milbrath 1960, 1963Koeppl 2001;Terry 2001). This model is of interest to our discussion insofar as it considers lobbying as essentially a process of communicating information (de Figueiredo 2002).…”
Section: Lobbyingmentioning
confidence: 99%