“…Tourism involves interactions between people of different cultures, religions and races, who are the necessary building blocks for a more peaceful society. Erwin and Sturm (2022) put forth the idea of “emotional peace tourism”, to promote sustainable peace in conflict or post-conflict locations by encouraging tourists to experience emotions to foster peace and cross-cultural comprehension. They argue that such experience promotes respect, trust, sympathy, tolerance and empathy towards others and are essential for peace-making.…”