“…Moray et al (2007) also concluded that estimates of food intake were less accurate if participants were watching television whilst eating. In a similar vein research indicates that many other factors may distract from eating including listening to a story (Bellisle and Dalix, 2001;Long et al, 2011), listening to music (Stroebele and de Castro, 2006), playing a computer game (Oldham-Cooper et al, 2011) and engaging in a word counting task (Boon et al, 2002).Research has also explored the ways in which aspects of the food environment can distract an individual making it easier to overeat and harder to monitor how much is being consumed (Fisher, Rolls and Birch, 2003;Rozin, Dow, Moscovitch and Rajaram, 1998;Wansink, 2004). For example, a multitude of studies indicate that over eating can be 4 triggered by factors such as the ambience of the room, container size, plate size, variety of food and perceived time of day (Stroebele and de Castro, 2004;Wansink, Painter and Lee, 2006; Wansink, van Ittersum and Painter, 2006;Wansink and Park, 2001).…”