Linking Strategy Implementation with Organizational Performance in Kenyan Universities

Abstract

The business environment is characterized by turbulence, unpredictability, and ever changing circumstances. This calls for organizations to position themselves in the ever changing environment the effort to remain competitively advantaged. Universities in Kenya are not an exception, and therefore have to adapt to the dynamic environment and create a competitive edge. For organizations to remain competitive they need to embrace strategy implementation which entails putting into place intented strategies towards organizational performance. This paper sought to establish whether strategy communication, organizational leadership, employee participation, and resource allocation had a positive influence on strategy implementation in Kenyan universities. This study also sought to establish whether Kenyan universities successfully implement their strategic plans and how this impacted on organizational performance. The study was conducted in 10 universities (5 public and 5 private universities). The paper studied a sample size of 384 university employees. The study found that all the four factors had a positive influence on strategy implementation.