Liminal Stigma and the Interference With the Positive Construction of Face Masks: The Case of Online Reactions to an Anti-Mask Rally
Eric O. Silva
Abstract:Masks emerged as one of the few means of responding to the COVID-19 pandemic. A significant minority of Americans, however, resisted the emergent mask wearing norm. This study seeks to examine the ways that constructions of mask use as an appropriate alleviation of the threat posed by COVID-19 was disrupted in public discourse. It does so by employing a qualitative content analysis of comments made on Twitter, Reddit, and YouTube in response to a mask burning rally held in Boise, Idaho in March 2021. Guided by… Show more
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