Non-Communicable Diseases (NCDs) are a worldwide major problem. NCDs are accounted for over 36 million deaths each year and highly prevalent in low-and middle-income countries.1 It is estimated that 16 million people die prematurely before reaching the age of 70.2 It is also the leading cause of hospital admission and premature deaths. NCD comprises diabetes, asthma, hypertension, heart attacks, cancer, obesity, depression etc. Some of the major NCDs such as diabetes, hypertension, dyslipidemia are attributed to unhealthy lifestyle behaviours. Four prominent risk factors namely smoking, physical inactivity, alcohol and unhealthy diet have been found to be associated with NCD deaths. Tables 1 and 2 show worldwide mortality in 2012 based on the 4 main non-communicable diseases and total, premature NCD and preventable risk factors relating to deaths respectively.
Non-Communicable Diseases MortalityCardiovascular Diseases 17.5 million
Mortality and risk factors Data based on year 2012Overall NCD mortality 38 million deaths (out of 56 million deaths globally)Premature NCD mortality 48% of NCD deaths before age 70 (in low-and middle-income countries)Preventable risk factors 80% of premature heart disease, stroke and diabetes can be prevented
REASONS NON-COMMUNICABLE DISEASES ON THE RISENumerous efforts have been taken to tackle NCDs. For example in diabetes, health awareness campaigns with regards to diet, physical activity, education and health policies have been implemented. Although some awareness have been created, it is hardly successful. The awareness through education is important in preventing NCDs. According to a study done by Snyder on the effectiveness of health communication campaigns, it was noted that if the awareness were to focus on the objective which is to reduce the prevalence or incidence of the disease, it may not necessarily lead to behavioural changes and would be better to focus on the aims of behavioural changes.
5It has been shown in many studies that NCDs such as diabetes and risk factors are inversely associated with education 6 and low education is not a hindrance to behavioural lifestyle changes. 7 The knowledge of the progression and symptomatology of the disease as well as the awareness and management of the disease and the risk factors such as diabetes and hypertension that could be prevented by lifestyle changes are still lacking among the general population. This was noted in a diabetes prevention program in Finland (FIN-D2D) where awareness of diabetes and its risk factors were raised and which resulted in lifestyle changes as well as health behaviour and early facilitation of diagnosis and management of type II diabetes.8 However, the *Cardiovascular Diseases, Cancer, Respiratory Diseases, Diabetes contributed to 82% of all NCD deaths worldwide. 3