2021
DOI: 10.1080/08961530.2021.2020702
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Lifestyle and Purchase Intention: The Moderating Role of Education in Bicultural Consumers

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Cited by 6 publications
(7 citation statements)
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“…This study showed that education level negatively moderated the subjective normsintention relationship, which was in alignment with the study by Rodríguez and Bolzmann [45], which found that people with a higher education level allot less importance to social pressure, for they can think rationally and have more self-confidence in their behavior. People with a higher education level are more likely to be rational and independent, and possess more critical thinking capabilities, tending to perform behaviors following their own will.…”
Section: Discussionsupporting
confidence: 90%
“…This study showed that education level negatively moderated the subjective normsintention relationship, which was in alignment with the study by Rodríguez and Bolzmann [45], which found that people with a higher education level allot less importance to social pressure, for they can think rationally and have more self-confidence in their behavior. People with a higher education level are more likely to be rational and independent, and possess more critical thinking capabilities, tending to perform behaviors following their own will.…”
Section: Discussionsupporting
confidence: 90%
“…Regarding the impact of PR on NEV PI, younger consumers are more inclined to coexist with risks once they perceive them, while older consumers show a significant decrease in PI. Meanwhile, consumers with higher education obtain more comprehensive knowledge from various sources, which may lead to a more objective perception of PRs (Aguilar-Rodríguez and Arias-Bolzmann, 2023). Therefore, education level can moderate the relationship between IS and PR.…”
Section: Discussionmentioning
confidence: 99%
“…From the perspective of differences in education level, mass consumers with higher education are more likely to obtain product information from the market, the Internet and the media. Compared with groups with lower education, they have a more comprehensive understanding of PRs and make more rational decisions (Dynan, 1993;Aguilar-Rodr� ıguez and Arias-Bolzmann, 2023). At the same time, the level of education implicitly affects consumers' consumption concepts and has a profound impact on their material and spiritual consumption needs.…”
Section: 23mentioning
confidence: 99%
“…In conclusion, the interplay between young consumerism and multi-stakeholdership within the infodemic era necessitates comprehensive approaches for youths and other stakeholders to navigate the evolving digital landscape. Notably, stakeholdership efforts should be prioritized in less-developed countries as the digital gap remains wide (Viswanathan et al , 2021; Aguilar-Rodríguez and Arias-Bolzmann, 2023; Gong et al , 2022). Finally, this editorial also highlights the need to consider the implications of responsibility and responsible stakeholdership to gain renewed understanding of the social phenomenon concerned.…”
Section: Further Thoughts and The Way Forwardmentioning
confidence: 99%