“…Addressing the problems and prospects of the insurance business in Bangladesh, past studies pinpointed several problems such as human resource, operational, marketing, and ethical problem (Mamun, 2013), lack of awareness, lack of government supervision, lack of promotional program (Khan & Uddin, 2013), negative image of life insurance (Nekmahmud et al, 2017), strong religious belief against life insurance, lack of diversified products, unethical practices of insurers, and more focus on "push method" rather than "pull method" (Islam & Mamun, 2017;Islam, 2019). Besides, the prospect areas include economic, operational, new entrants, and industry growth (Mamun, 2013).…”