Lean LaunchPad and Customer Discovery as a Form of Qualitative Research

Abstract

Cory has experience as both a professional engineer and high school educator. His professional interests are understanding the interaction between engineering education pedagogy and entrepreneurship, faculty technology commercialization experiences, and institutional policies that influence both engineering education and entrepreneurship. In July 2018, Cory will begin a new faculty position at Colorado Christian University.

Improving Location Decisions For Charity Retailers: Applying Operations Research and Customer Discovery

“…At the same time, with entrepreneurship increasingly using lean startup methodologies (Ries, 2011), the Business Model Canvas (Osterwalder et al, 2010) and social entrepreneurship's focus on the triple bottom line (Montgomery & Mitchell, 2014), traditional profitability goals may be superseded by factors like convenience for donors, access for specialized workers and/or volunteers, community improvement, and environmental goals. The emphasis has shifted to the processes of Customer Discovery (Blank, 2007(Blank, , 2013Blank & Dorf, 2012) and the Lean Startup (Maurya, 2012;Ries, 2011), the primary methods for establishing viability through rigorous, iterative testing (Hixson et al, 2018).…”

Board 103: EAGER: Barriers to Participation in Intensive Professional Development Opportunities

“…The purpose of this customer discovery project was to understand if a program like REEFE would be valuable to the engineering education community. The methodological approach to this customer discovery project was described in a previous ASEE paper [16]. Consistent themes from the customer discovery data showed a need for a program like REEFE.…”

Why We Failed: Barriers to Participation, Management, and Sustainability of an Immersive Faculty Experience Supporting Graduate Student Professional Development

“…• interviews with stakeholders as described previously (Hixson et al, 2018), and • survey results obtained from key stakeholders in the development and implementation process.…”

“…When designing and then expanding the program, we solicited feedback from varied stakeholders: graduate students, graduate program directors, representatives of funding agencies, advisors, and representatives of hiring committees (Hixson et al, 2018). We asked these stakeholders about opportunities and needs for engineering education graduate student professional development, as well as the barriers associated with implementing graduate student professional development in engineering education.…”