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“Take the new supplement everyone is talking about! Resveratrol, an antioxidant plant extract, is set to become the pill of 2011.” UK MagazineThis tendency to de-emphasise a product’s original function in favour of other desirable qualities such as newness, naturalness and exclusivity when health benefit claims were prohibited echoes Jauho and Niva’s comments on functional foods [65]. Romanian newspaper articles went furthest in combining promises of health benefits with other desirable qualities.
“Absolutely natural diet, the fastest and most famous for immediate weight loss without a prescription (for people in a hurry).” Romanian NewspaperThese articles focused on healthiness less as a benefit in itself and more as part of a desirable lifestyle encompassing naturalness, empowerment and convenience.…”
“Take the new supplement everyone is talking about! Resveratrol, an antioxidant plant extract, is set to become the pill of 2011.” UK MagazineThis tendency to de-emphasise a product’s original function in favour of other desirable qualities such as newness, naturalness and exclusivity when health benefit claims were prohibited echoes Jauho and Niva’s comments on functional foods [65]. Romanian newspaper articles went furthest in combining promises of health benefits with other desirable qualities.
“Absolutely natural diet, the fastest and most famous for immediate weight loss without a prescription (for people in a hurry).” Romanian NewspaperThese articles focused on healthiness less as a benefit in itself and more as part of a desirable lifestyle encompassing naturalness, empowerment and convenience.…”