Las mujeres en la prensa deportiva: dos perfiles

Abstract

RESUMEN:El propósito del presente estudio fue analizar la imagen que la prensa deportiva española transmite de las mujeres y cómo ha evolucionado en los últimos años (1979 -2010). Para ello, se realizó un análisis de las informaciones donde al menos aparecía una mujer (n = 4877) en los cuatro periódicos deportivos de mayor tirada. Y dentro de las informaciones se analizaron a los protagonistas (hombres o mujeres) (n= 20928) y se examinando siete variables para determinar los perfiles de mujer (n= 12195) que protagonizan las informaciones: número de protagonistas por información, género, si es protagonista principal, la ocupación, su función en la información, la relaciones familiares mencionadas, cómo se presenta a esa persona en la información y si está directamente citada en el artículo. En general se distinguen dos perfiles de mujeres que protagonizan la prensa deportiva: la propia del 'Ámbito Deportivo', y "otras" que se han dado en llamar 'Invitadas', por lo general familiares, parejas, famosas o aficionadas. Se observa un aumento de la presencia de estas últimas a lo largo del tiempo lo que produce un aumento de la invisibilidad de las deportistas. Palabras clave: prensa deportiva, perfiles de mujer, medios de comunicación, deportistas Abstract: The purpose of this study was to find out which image of women transmits Spanish sports newspapers and how it has evolved in recent years . Were analyzed all articles where a woman appeared (n = 4877) in the four largest circulation sports newspapers. And then, were analyzed the protagonists (men or women) (n = 20928) and seven items to determine the patterns of women (n = 12195) on the sport news: main character amount, gender, if main character, occupation (or charge), its role in the information, mentioned family relationships, how that person presents information and if it is directly cited in the article. The results show that there are two patterns of women in the Spanish sport news: the characteristic 'Sportswomen' and "other", that we have called "invited", usually they are families, couples, famous or lovers. We observed an increase in the presence of the "invited" woman over time, and this is one of de causes which increase invisibility of 'Sportswomen'. Key words: sports newspapers, patterns of women, mass media, sportswomen Resumo: O objetivo deste estudo foi descobrir qual imagem da mulher transmite jornais desportivos espanhóis e como ela tem evoluído nos úl-timos anos . Foram analisados todos os artigos em que uma mulher apareceu (n = 4877) nos quatro maiores jornais desportivos de circulação. E, em seguida, foram analisados os protagonistas (homens ou mulheres) (n = 20928) e sete itens para determinar os padrões de mulheres (n = 12.195) sobre a notícia do esporte: quantidade personagem principal, sexo, o personagem protagonista, ocupação (ou carga ), o seu papel na informação, indicado relações familiares, como pessoa que apresenta informações e se é directamente citado no artigo. Os resultados mostram que existem dois padrões de mulheres nas notíci...

Gender Differences in Sports News Coverage on Twitter

“…This fact has repercussions on the stereotyping of women and renders female athlete role models invisible. These women are, fundamentally, the subject of news or information that is not about any sport (58.41%) or related to football and football players (30.97%), a practice previously verified in studies carried out on print media in Spain between 1979-2010 [49] and which in print is tending to disappear, as the study revealed for the years 2017-2018 [40]. Nevertheless, on the Internet, its expansion is notable [51] and our research study demonstrates this increase in Twitter (V = 0.802).…”

“…For the content analysis, an analysis sheet with six items was used: date, communication media, sport, photo, gender represented, and in the tweets about a woman, whether the analysis differentiates between two profiles for women: athletes and non-athletes (relatives of male athletes, well-known women and celebrities, etc.) [ 28 ].…”

Sitting Posture, Sagittal Spinal Curvatures and Back Pain in 8 to 12-Year-Old Children from the Region of Murcia (Spain): ISQUIOS Programme

“…Nowadays, children usually spend many hours in a seated posture. In fact, they usually spend around 60% and 80% of their school day in a sitting position [18,19]. Additionally, the time that is spent on homework and activities such as watching TV, using the computer, and playing on a tablet can be added to that seated time.…”

Análisis de la cobertura informativa de la Copa Mundial de Baloncesto Femenino FIBA 2018 en 'Marca' y 'As'

“…Los resultados sobre el poco protagonismo que tienen las mujeres deportistas en la cobertura deportiva están en consonancia con la cobertura mediática tradicional de los acontecimientos deportivos femeninos (Sainz de Baranda, 2014aBaranda, , 2014bBaranda, , 2014cSmallwood, Brown y Billings, 2014;Fink, 2015; Calvo-Ortega y Gutiérrez-San Miguel, 2016; Hall y Oglesby, 2016; Barbero, 2017; Gómez-Colell, Medina-Bravo y Ramón, 2017; Matud, Rodríguez-Wangüemert y Espinosa, 2017; Gómez-Collell, Medina-Bravo y Ramon, 2017; Mayoral y Mera, 2017; Adá-Lameiras, 2019; Adá-Lameiras y Rodríguez-Castro, 2020). Si bien se está analizando la cobertura de una competición de un deporte de equipo, la mayoría de la cobertura informativa de los medios deportivos está dedicada a deportes colectivos como el fútbol o el baloncesto, pero no se produce la invisibilización de los deportistas masculinos (Sainz de Baranda, 2013Baranda, , 2018.…”