Language Ideology and Public Discourse

Milani, Tommaso M.

doi:10.1002/9781405198431.wbeal0623.pub2

Cited by 2 publications

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“…As Cameron (2003: 452) notes, ideologies of language and gender 'are specific to their time and place' and the language ideologies that circulate in the public arena might not in private contexts such as the family home (Milani, 2012). Families are an important sociolinguistic unit to consider in the globalised economy (Lorente, 2016: 496) 'private language planning', Piller 2001).…”

Section: Discussionmentioning

confidence: 99%

“…In cities like London, globalised networks of production, exchange and consumption are intertwined with the evolution of niche bilingual markets (Heller and Duchêne, 2016), including a market for bilingual domestic workers. This market relies on a unique set of complementary and contradictory ideologies concerning language and gender that straddle the public sphere (where the languages are normally valuable) and the home (the workplace of domestic workers) (Milani, 2012;cf. Ladegaard, 2012cf.…”

Section: Introductionmentioning

confidence: 99%

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Domestic work = language work? Language and gender ideologies in the marketing of multilingual domestic workers in London

Vessey

2019

GENL

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Thus, the aim of this paper is to explore how the commodification of language and communication (i.e. their discursive rendering as isolated and remunerable skills) might impact upon the discourses used in the marketing of domestic workers. Domestic workers may (need to) market their language and communication skills in order to gain access to the labour market (however financially rewarding or unrewarding this might be ii ) (Del Percio, Flubacher and Duchêne, 2017). Also, aspirational families may (begin to) see language and communication as crucial skills for children in the global marketplace (cf. Lorente, 2016: 496). Agencies, functioning at the interface between families and workers, may address and articulating these ideologies through skills discourses. To explore this, the following research question is addressed: How and to what extent do London-based domestic worker agencies draw on ideologies of language and gender in skills discourses? To address the broad scope of this question, the following sub-questions are also addressed: (1) Are language and communication represented as part of the domestic worker skillset? (2) Are language and communication represented as feminine skills? (3) How is multilingual childcare represented in terms of benefits to the child's future? (4) Are domestic workers' multilingual skills financially rewarded? Findings related to these questions are addressed in the discussion section.

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Section: Discussionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Domestic work = language work? Language and gender ideologies in the marketing of multilingual domestic workers in London

Vessey

2019

GENL

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Ideology

Montgomery,

Green‐Eneix,

Cinaglia

et al. 2024

The Encyclopedia of Applied Linguistics

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Ideologies, as shared beliefs about what is acceptable or valued in a society, are present in various aspects of everyday life, including education, public discourse, and popular culture. Applied linguistics research has increasingly used the concept of ideology to examine the intersection of language and social structures, including the social norms, contested value systems, and imagined representations of the social world, both in concrete practices and as discourses operating more broadly. In this entry, we provide an overview of the concept of ideology in applied linguistics, with a specific focus on language ideologies. After presenting a historical account of the concept of ideology and its interpretations across different academic disciplines, we examine the relationship between ideology, power, and social structures, highlighting how ideologies are (re)produced and enacted through language practices and discourses. We highlight different theoretical tools used to examine ideologies, including indexicality, iconization, fractal recursivity, erasure, chronotope, and ideological becoming. These conceptual tools have proven useful to examine language learning, identity construction, and language policy and help demonstrate the role of language ideologies in mediating second language acquisition, multilingual literacy practices, and the appropriation of school language. Overall, the entry provides a comprehensive overview of the concept of ideology and its relevance to applied linguistics, particularly in relation to language use and social structures.

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Language Ideology and Public Discourse

Cited by 2 publications

References 23 publications

Domestic work = language work? Language and gender ideologies in the marketing of multilingual domestic workers in London

Domestic work = language work? Language and gender ideologies in the marketing of multilingual domestic workers in London

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