Kundenmitwirkung bei der Entwicklung von industriellen Dienstleistungen — eine phasenbezogene Analyse

Reckenfelderbäumer, Martin; Busse, Daniel

doi:10.1007/978-3-662-09871-4_6

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Service Research In the Literature1

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Cited by 11 publications

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“…Without doubt, the participation and integration of customers plays a central role within the framework of service engineering. It runs through all phases of service development, and different phase-specific forms of customer integration can be used [Reckenfelderbäumer, Busse 2006]. In most cases this customer involvement also becomes apparent in the application of the above methods and instruments.…”

Section: Service Research In the Literaturementioning

confidence: 99%