Kualitas Pelayanan Terhadap Kepuasaan Nasabah Bank BNI Cabang Pare-Pare KCP Barru

Fadhilah, Nur; Dahliah, Dahliah; Mallongi, Syahrir

doi:10.33096/paradoks.v2i3.456

Cited by 2 publications

(4 citation statements)

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“…Loyalitas tersebut terfokus pada merek atau universitas tertentu, yang sulit untuk dialihkan ke merek atau simbol lain tanpa pengeluaran besar dan tanpa melakukan penjualan yang signifikan (Rifa'i, 2019). loyalitas menunjukkan suatu keterikatan kepada brand yang tidak hanya dicerminkan dengan sekadar menghitung perilaku kontinyu yang dilakukan (Fadhilah et al, 2020). Saat ini, peran mahasiswa dipandang mempunyai perspektif baru yang berhubungan dengan pengaruh mereka terhadap kesuksesan perguruan tinggi dan perubahan posisi perguruan tinggi dalam ekonomi dan mahajana modern.…”

Section: A Pendahuluanunclassified

Kualitas Pelayanan Akademik terhadap Kepuasaan dan Loyalitas Mahasiswa

Anwar,

Malik,

Ayuna

et al. 2023

JMPI

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The relationship between the quality of services provided by higher education institutions and consumer satisfaction is very close. This quality can motivate students to form a strong bond with the university and build loyalty towards it. The purpose of this research is to examine the influence of service quality on student satisfaction and loyalty. The subjects of this study are graduate students in the Islamic Education Management Department at UIN Sunan Gunung Djati Bandung. A quantitative method is employed in this research with a sample size of 76 individuals determined through the Slovin formula and purposive sampling method. The results of the study indicate that service quality significantly affects student satisfaction (Y1). Service quality, as the X variable, also significantly influences student loyalty (Y2). Further understanding of the positive correlation between service quality and student loyalty can assist universities in designing student retention programs and building a committed community on campus. These implications support efforts to enhance the quality of higher education services and establish a sustainable relationship between universities and students.

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Section: A Pendahuluanunclassified

Kualitas Pelayanan Akademik terhadap Kepuasaan dan Loyalitas Mahasiswa

Anwar,

Malik,

Ayuna

et al. 2023

JMPI

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“…Awareness of the high influence of the use of technology in improving the quality of service at the bank could make the companies, especially bank, with the customer-oriented will gain an edge in business competition (Fadhilah et al, 2020;Susilawaty & Nicola, 2020). One of the largest banks in Indonesia is PT Bank Negara Indonesia (Persero) Tbk with issuer code BBNI and commonly referred to as Bank BNI.…”

Section: Introductionmentioning

confidence: 99%

“…One of the largest banks in Indonesia is PT Bank Negara Indonesia (Persero) Tbk with issuer code BBNI and commonly referred to as Bank BNI. As one of the companies established after Indonesia's independence, Bank BNI is the first bank owned by the Unitary State of the Republic of Indonesia and this year has entered the age of 75 years (Fadhilah et al, 2020;Ulfa, 2018). Founded on July 5, 1946 by Mr. Raden Mas Margono Djojohadikoesoemo, BNI makes service excellence one of its visions, which reads to be a financial institution that excels in service and sustainable performance.…”

Section: Introductionmentioning

confidence: 99%

“…Founded on July 5, 1946 by Mr. Raden Mas Margono Djojohadikoesoemo, BNI makes service excellence one of its visions, which reads to be a financial institution that excels in service and sustainable performance. Currently, the status of the customer queue at Bank BNI is quite dense, since Bank BNI is one of the distributors of social assistance that the state provides to those in need (Fadhilah et al, 2020;Rombe, 2020). In addition, many state institutions use Bank BNI as a channel for paying salaries and performance bonuses.…”

Section: Introductionmentioning

confidence: 99%

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The Effect of the Implementation of BNI SONIC (Self Service Opening Account) on Improving the Quality of Customer Service at BNI in Bali

Jaabir

Bagia

Rahmawati

2022

IJSSB

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This study was aimed to determine the level of customer satisfaction with opening an account without using a BNI SONIC machine and using BNI SONIC, as well as the effect of implementing BNI SONIC on improving service quality at BNI in Bali. This quantitative research used a questionnaire method filled in via Google Form. The data analysis technique used the Independent Sample T-Test. The results showed: (1) The level of quality of BNI customer service in opening an account by BNI Manual showed that the category of quality for customer service was “Very Low” before the implementation of BNI SONIC. (2) The level of customer service quality after the implementation of BNI SONIC, showed that results in the "Very High" quality category. (3) Based on the results of Independent Sample T-Test, there is a significant difference between the average results of the service quality of BNI Manual and BNI SONIC.

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Kualitas Pelayanan Terhadap Kepuasaan Nasabah Bank BNI Cabang Pare-Pare KCP Barru

Cited by 2 publications

References 0 publications

Kualitas Pelayanan Akademik terhadap Kepuasaan dan Loyalitas Mahasiswa

Kualitas Pelayanan Akademik terhadap Kepuasaan dan Loyalitas Mahasiswa

The Effect of the Implementation of BNI SONIC (Self Service Opening Account) on Improving the Quality of Customer Service at BNI in Bali

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