“…Naphthamides bearing 2-sulfinyl substituents are not atropisomeric because of the poor barrier to rotation offered by second row substituents, 7 but they exhibit extremely high levels of conformational control: for 5p we found that one Ar-CO conformer is populated to a degree of >99.5% at ambient temperature. 24 We made enantiomerically enriched sulfoxide 28 by ortholithiation of N,N-diisopropylnaphthamide 9 and reaction with (1R,2S,5R,S S )-(−)-menthyl p-toluenesulfinate 29 (Scheme 10). 9,50,51 ¶ The variable temperature NMR spectrum of 28 showed a single clean set of peaks at temperatures down to −50 • C in CDCl 3 , and from this we deduce that 28, like 5p, exhibits a strong preference for the same single Ar-CO conformer, which we rationalise by proposing (on the basis of modelling studies 24 ) that Scheme 10 Synthesis of 2-sulfinyl benzamide 28.…”