Key Issues to Improve Innovation Project Excellence

Stošić, Biiljana; R, Milutinović

doi:10.5772/67504

Cited by 4 publications

(2 citation statements)

References 22 publications

(21 reference statements)

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“…Engineering innovation outlines what it takes to transition a new concept into a successful product, service, or process (Legum et al, 2019). As an innovation, an engineering service project means a process from idea to its realization (Stošić and Milutinović, 2017), which is divided into four phases, each with numerous activities (Duffy, 2008). Every engineering service project is unique: it is developing based on market demand and diverse goals, intricacy, and time.…”

Section: Engineering Project As Service Innovationmentioning

confidence: 99%

“…It is a laborious task to avoid failures, cope with project problems, and reach project success (Nicholas and Steyn, 2017). As Stošić and Milutinović (2017) note, success depends on the project team and especially the project manager. S/he is responsible for project planning, communication, control, and achieving a project goal.…”

Section: Engineering Project As Service Innovationmentioning

confidence: 99%

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Value Co-Creation in Engineering Service Innovation: Resources and Capabilities Perspectives

Gegužytė¹,

Bagdonienė²

2021

CEMJ

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Purpose: This research focuses on firm resources and capabilities used for value co-creation in service innovation. Specifically, I investigated how service innovation is created in an in-ternational engineering company. The aim of this article is to reveal what resources and capa-bilities are employed by a service provider for value co-creation in the innovation project of engineering service and how they vary in particular stages of this project. Methodology: The research is based on qualitative methodology by a multi-case study strate-gy. Focus group discussion with senior managers and semi-structured interviews with project managers of the studied international engineering company were used as concrete data gather-ing methods. Data analysis was conducted using the content analysis method. Findings: The research revealed eight value co-creation activities accomplished by the engi-neering company and client during the engineering service innovation project. The activities are as follows: co-identification of the client’s problem, co-evaluation of ideas, co-defining of client’s requirements, co-analysis of environment, co-design, co-testing, and co-adoption, co-production, and co-activities after the launch. These activities are diffused in different project stages and demand a range of resources: expert knowledge, diagnostic, communication skills, trust, experience, technological equipment, human resources. Moreover, they require diverse capabilities: relational, innovative, analytical, negotiation, knowledge absorptive, planning, organizational flexibility, and cross-cultural. The intensity and variety of using the mentioned resources and capabilities differ relying on the value co-creation activity. Expert knowledge, communication skills as resources, and relational and innovative capabilities were empha-sized by the researchers most often. We hope these findings will represent a step toward a more coherent resource-based view (RBV) and service innovation theories. Implications: The study involved only one Lithuanian engineering company, so the research context may influence the findings. Another limitation is related to the small number of cases and research participants. Originality: Unlike previous studies that revealed the importance of single resources and ca-pabilities for service innovation, this study determined the range of resources and capabilities employed in different activities of engineering service innovation project stages, especially in the value co-creation activities performed by the engineering company and clients. Moreover, research also identified how resources and capabilities vary at different stages of these pro-jects.

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Section: Engineering Project As Service Innovationmentioning

confidence: 99%

Section: Engineering Project As Service Innovationmentioning

confidence: 99%

Value Co-Creation in Engineering Service Innovation: Resources and Capabilities Perspectives

Gegužytė¹,

Bagdonienė²

2021

CEMJ

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Applying Lean Innovation in the Customs System Digitalization

Dalton¹,

Stosic²,

R³

2022

Sustainable Business Management and Digital Transformation: Challenges and Opportunities in the Post-Covid Era

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Innovation in Packaging Design and the Relationship between Consumer Attitude towards Upcycled Packaging Product and Purchase Intention

BARUTÇU,

GÖKKAYA

2023

Girişimcilik İnovasyon Ve Pazarlama Araştırmaları Dergisi

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The searches for innovation in packaging design have led to the concepts of sustainability and upcycling. The aims of this study are to reveal the importance of innovative upcycling in sustainable packaging design and to determine the consumer intention to purchase products with upcycled packaging. According to survey result of the descriptive research conducted on 392 participants selected by concience sampling method, it is found that there is a positive relationship between green consumer values, environmental awareness, sustainable packaging awareness, attitude towards sustainable packaging and intention to purchase upcycled packaging products. Moreover, it has also been revealed that when attitude towards sustainable packaging and sustainable packaging awareness are increased, the intention to purchase upcycled packaging products will be also increased. However, it should be considered that price is also important in consumers' purchasing behavior and purchase intentions for upcycled packaging products and ensured that the cost of innovative upcycled packaging designs does not exceed the value provided.

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Key Issues to Improve Innovation Project Excellence

Cited by 4 publications

References 22 publications

Value Co-Creation in Engineering Service Innovation: Resources and Capabilities Perspectives

Value Co-Creation in Engineering Service Innovation: Resources and Capabilities Perspectives

Applying Lean Innovation in the Customs System Digitalization

Innovation in Packaging Design and the Relationship between Consumer Attitude towards Upcycled Packaging Product and Purchase Intention

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