“…This increasingly involves a redefinition of news media’s relationship to audiences, which is even more important for local organizations considering their historical vocation of fostering social ties and building a sense of community ( Hess and Waller, 2017 ). This paper explores that issue by suggesting a new methodological approach and focusing on the European French-speaking area, which remains little studied by scholars in comparison to European Northern countries ( Guimerà et al, 2018 ). Recent studies on European French-speaking local media focused on the emergence of digital-only outlets (e.g., Bousquet et al, 2015 ), changes facing local media (e.g., Bousquet and Amiel, 2021 ; Standaert et al, 2020 ), the democratic role of the local press (e.g., Ballarini, 2012 ) and the development of solutions journalism (e.g., Amiel and Powers, 2019 ).…”