2014
DOI: 10.5789/8-1-157
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Jos Metropolitan Residents’ Perception of Government-Owned Broadcast Media Coverage of the 2011 Gubernatorial Electioneering Campaigns in Plateau State, Nigeria

Abstract: The paper examines Jos residents' perception of the broadcast media coverage of the 2011 gubernatorial elections in

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Cited by 11 publications
(12 citation statements)
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“…Agenda-setting theory posits that the media determine what issues should be considered most important by society. The theory was proposed by Maxwell McCombs and Donald Shaw in 1972 (see Asemah, 2011: 176). Gever (2013) observes that the theory is important because it is a media effect theory.…”
Section: Theoretical Foundationsmentioning
confidence: 99%
“…Agenda-setting theory posits that the media determine what issues should be considered most important by society. The theory was proposed by Maxwell McCombs and Donald Shaw in 1972 (see Asemah, 2011: 176). Gever (2013) observes that the theory is important because it is a media effect theory.…”
Section: Theoretical Foundationsmentioning
confidence: 99%
“…The campaign messages often contain the issues that the candidate intends to share with the electorates. The messages which often centre on policy issues, summarise the main ideas of the campaign, and are often frequently repeated to create a lasting impression in the minds of voters (Asemah, Nwamuo and Edegoh, 2014). Most campaign messages are detailed in order to attract the largest number of voters possible.…”
Section: Conceptualising Electioneering Campaignmentioning
confidence: 99%
“…Previously, it was noted by (Champion & Skinner, 2008) that perceived benefits are positively linked to behavioural intentions that drives behaviour. Furthermore, studies conducted to study the behaviour regarding breast cancer screening (Yarbrough & Braden, 2001), prevention and control of injuries occurring from extensive workout and various studies related immunization (Grinberg & Sela, 2021) and for waste management to avoid contagious diseases (Sandhu, 2014). The current study hypothesize that perceived benefits can be negatively related to resistance behaviour as resistance behaviour is the negative behaviour.…”
Section: Literature Review and Hypotheses Developmentmentioning
confidence: 99%
“…Perceived susceptibility is defined as the “belief about getting a disease or condition” (Emeafor, 2017). The most commonly cited concepts involved in the HBM include Perceived Susceptibility, Perceived Severity under one umbrella domain of Perceived Threat (Wilkinson, Strickling, Payne, Jensen, & West, 2016).…”
Section: Literature Review and Hypotheses Developmentmentioning
confidence: 99%