Issue Communication Network Dynamics in Connective Action: The Role of Non-Political Influencers and Regular Users

Tang, Jack Lipei

doi:10.1177/20563051231177921

Cited by 3 publications

(1 citation statement)

References 39 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Finally, Tang (2023) investigates digital connective action in response to a controversial policy issued by the Chinese Communist Party, which targets the expression of effeminate gender aesthetics among men. By examining how a contentious political issue such as the new policy is discussed by Weibo users, the author demonstrates that who becomes an influencer remains in flux and is issue-specific as well as platform-specific.…”

Section: Political Influencer Scholarship and Contributions In This S...mentioning

confidence: 99%

Political Influencers on Social Media: An Introduction

Riedl

Lukito

Woolley

2023

Social Media + Society

View full text Add to dashboard Cite

Influencers are omnipresent on social media platforms. They occupy important digital real estate across a range of topical domains including beauty, fashion, and gaming. While researchers have contributed important work on the respective role that authenticity plays for influencers’ success and have described a burgeoning industry within the larger domain of social media entertainment, comparably little is known about what happens when influencers get involved in politics, when they harness their digital clout to promote political causes and social issues, and thereby become political influencers. This introduction to the special issue on political influencers provides a definition of what makes someone a political influencer. It theoretically locates political influencers within the larger field of media and communication scholarship, and delineates the term from other, related concepts such as that of opinion leader. Building on eight contributions focused across more than six countries and nine platforms, the article showcases important strands of current and future research. It provides the foundation for a more systemic understanding of political influencers on social media, situating them within a media ecology complicated by a diverse array of traditional and nontraditional actors, tactics, and dynamics. The article concludes with recommendations for future research.

show abstract

Section: Political Influencer Scholarship and Contributions In This S...mentioning

confidence: 99%

Political Influencers on Social Media: An Introduction

Riedl

Lukito

Woolley

2023

Social Media + Society

View full text Add to dashboard Cite

show abstract

Symbiosis or parasitism? A framework for advancing interdisciplinary and socio-cultural perspectives in influencer marketing

Gurrieri,

Drenten,

Abidin

2023

Journal of Marketing Management

View full text Add to dashboard Cite

Embodied Political Influencers: How U.S. Anti-Abortion Actors Co-Opt Narratives of Marginalization

Martin,

Beacken,

Trauthig

et al. 2024

Social Media + Society

View full text Add to dashboard Cite

U.S. anti-abortion activists use social media to advocate for their cause. While influencer scholarship has proliferated within media studies, the advent of political influencers remains understudied, despite their ability to influence public opinion. Through 16 interviews with anti-abortion political influencers combined with digital observation, we examine the emergent tactics of “progressive” anti-abortion influencers. We find that these influencers co-opt marginalized communities’ ideological frameworks and experiences of discrimination in an effort to influence public opinion on abortion. We build upon the concept of identity propaganda from Reddi, Kuo, and Kreiss, but crucially reveal the ways in which these influencers mobilize their own experiences of oppression as members of marginalized communities themselves. Thus, we put forth the theoretical concept of embodied political influencers to articulate these influencers’ aim to change political opinion through identifying as members of marginalized groups, calling on their own historical—and at times contemporary—experiences of subjugation to propagate embodied propaganda.

show abstract

Issue Communication Network Dynamics in Connective Action: The Role of Non-Political Influencers and Regular Users

Cited by 3 publications

References 39 publications

Political Influencers on Social Media: An Introduction

Political Influencers on Social Media: An Introduction

Symbiosis or parasitism? A framework for advancing interdisciplinary and socio-cultural perspectives in influencer marketing

Embodied Political Influencers: How U.S. Anti-Abortion Actors Co-Opt Narratives of Marginalization

Contact Info

Product

Resources

About