Abstract:Hotel room pricing in the tourism sector is a major application of the hedonic pricing method. This study predominantly focused on investigating whether room rates of hotels and guest houses in Hikkaduwa show the value of environmental amenities of the beach. Developing the hedonic pricing model used data from 72 hotels and guest houses, using a multiple linear regression. The explanatory power of the model was strong with an adjusted R 2 value of 0.803. The results lent support to the view that both non-envir… Show more
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